Magazine Advert

This is a sketch of how i ruffley want the magazine advert to look, i wanted to match the digipak to the advert as this will show that it is from the artist without even having to read the advert. I really liked having an outside image as it ties in with the music video as well as shows depression on the way i am going to shoot it.

Digi pak sketch

I have sketched a ruff idea on how i want the digi pak to look like, i tried  a few ideas but i thought this was the best 1 to go with. I wanted to push across a very depressed alone feel. The top 3 pictures are of 1 scene as the bottom 3 pictures are of different angles of the same image.

Update

We tried filming today but we had a few problems, we should be filming tomorrow at around 2. We are pushing it for time but we only need a few more shots, i also need to take pictures of the boy for the digipak of our album as well as for the magazine advert. We also have split off into pairs for editing and we are both going to produce different versions of the music video.

Analysis of Album Cover

Drake - Take Care

Drake is quite a new artist to the music industry, as this is his 2nd album to be released. The album is quite a slow depressing feel it although he does have 1 or 2 upbeat tracks such as "the motto" compared to his first album which where all quite upbeat tracks. The album cover is really simple although very effective.  Having Drake in quite fancy clothing wearing alot of gold jewellery, sitting at a table with a gold goblet and a candle in a gold candle holder, shows that he has reached the "high life" which he was not use to before, the gold goblet is a very good status symbol.This shows quite a confident cocky person showing that he has made it in life, yet Drakes facial expression is quite depressed which you wouldnt expect from someone showing that he has made it in life. This portrays that being rich and famous isnt all it is cracked up to be, with a few of his songs you will hear quite a few of the problems he has faced, especially with women from his past. Drake is also sitting alone this shows that he became succesful on his own and that he does not trust anyone, especially since the lyrics in some of his song are " i dont trust these hoes at all".

Rihanna- Russian Roulette

This shows quite a dark side of rihanna, this is when she went through a dramatic fashion change, as well as music. Her music started to have quite a dark feel to it compared to her previous music when she was known as a fun loving girl. This also shows that rihanna has become a women rather to her long brown hair with her unique smile. Rihanna is showing quite a lot of skin making this image quite 'sexy'. Using reds, blacks and greys gives a really dark evil environment to the image as well as the R looks like it is made out of blades, again exhaggerating the dark evil concept. Rihanna's also covered in barbed wire showing a huge fashion statement, maybe even a religious statement due to the fact jesus had barbed wire around his head when he was pinned to the cross. This made rihanna a great fashion icon

Location idea's

We have got a few different location idea's a few we want to use more than once in which we can link the flashbacks with him walking down the same street alone. We also want to use a pub but have the boy be alone in the pub this portrays quite an isolated feel to the video, the plan is in editing we would like to speed up everything except the boy we think this would be a really good idea.

We have also got a bench and a street where both of the flashbacks will be shot, we want the flashbacks to be shot in simple places so the focus is on the couple and not its surroundings.

2nd Day of Filming

The 2nd day of filming we had a few problems in which we all had different idea's on where to film the flash back, aswell as changing outfits so it didnt look like it was all shot on the same day. We managed to overcome this problem and shoot some really good footage. We had a few problems with having people walk through the shots and cars pull up and park, which we had to wait till we could start shooting again.
We got some really good shots and all participated well, the girl in the video done exceptionally well and made a good contribution to ideas to.

Costume

Boy
For the boys clothing, it will have to be very casual and even a little untidy. A pair of jeans and a hooded jacket is perfect !
We wanted a jacket with a lot of pockets, as through out the video the boy will be putting his hands in out of the pockets to show depression and frustration
We are going for quite a baggy cut, instead of skinny jeans as this will portray the genre quite aswell as show a casual untidy look.

Girl

We want the girl to be the opposite to the boy but with quite a similar style, such as the girl in denim skinny jeans and a plain fitted t-shirt. This will still show the genre of the music aswell as link in with the boy as they are both quite casual, although the girl will look more clean cut.